Directory
Ecommerce stores in Estonia
10,090 live stores, as of 22 September 2026.
Estonia has 10,090 live ecommerce stores in the MyLeadFox dataset, making it the 53rd largest of the 110 markets tracked.
WooCommerce leads with 58.2% of identified storefronts, ahead of Shopify at 12.1%. WooCommerce leads 74 of the 110 countries measured.
85.7% of stores publish a contact email, above the 71.2% median across all countries measured.
What stands out about Estonia
- Estonia has one of the highest rates of stores publishing a contact email — 85.7%, 2nd highest of 110 countries measured.
Store platforms used in Estonia
Each platform below has its own breakdown page.
WooCommerce in Estonia
5,868 stores
- Kavialkavial.ee
- Puigarpuigar.ee
- IDA SISUSTUSPOOD & STUUDIO - Sisustustooted, lauad, toolid, valgustid, vaibadidastuudio.ee
- Arvutiromulaarvutiromula.ee
- Margipoodmargipood.ee
- DMC.EEdmc.ee
- Relondrelond.ee
- Startlanstartlan.ee
- TSHOPtshop.ee
- Salon Kauplussalonkauplus.ee
- Novel Colorsnovelcolors.ee
- Salaja Sekspoodsalaja.ee
- Grollsgrolls.ee
- JCB CAT Case Volvo Komatsu Doosan varuosade poodpood.kopajupid.ee
- Avastaja.eeavastaja.ee
- Ferber Paintingbg.ferberpainting.com
- Ferber Paintingde.ferberpainting.com
- Ferber Paintingee.ferberpainting.com
- Ferber Paintinges.ferberpainting.com
- Ferber Paintingferberpainting.com
- Ferber Paintingfi.ferberpainting.com
- Ferber Paintingfr.ferberpainting.com
- Ferber Paintinggr.ferberpainting.com
- Ferber Paintinghr.ferberpainting.com
- Ferber Paintingit.ferberpainting.com
- Ferber Paintinglt.ferberpainting.com
- Ferber Paintinglv.ferberpainting.com
- Ferber Paintingnl.ferberpainting.com
- Ferber Paintingnz.ferberpainting.com
- Ferber Paintingpt.ferberpainting.com
- Ferber Paintingsi.ferberpainting.com
- Ferber Paintingsk.ferberpainting.com
- Ferber Paintinguk.ferberpainting.com
- Emme.eeemme.ee
- Lily ratsavarustuslily.ee
- Kiusatus.ee – Erootikapood internetiskiusatus.ee
- Miil OÜmiil.ee
- Lapsevankrid vastsündinutele ja väikelastele.babykids.ee
- Kind.eekind.ee
- Grillnurk EE (staging)grillnurk.ee
- Nordica Design Eestinordicadesign.ee
- THC Protectau.thcprotect.com
- Loodusiluloodusilu.ee
- NEKOneko-shop.ee
- Tempore e-poodtempore.ee
- Veele.eeveele.ee
- Helia Puit » Ehitus- ja viimistluspuitheliapuit.ee
- Marottemarotte.ee
- Koduvarakamberkoduvarakamber.com
- Orkla poodpood.orkla.ee
Shopify in Estonia
1,219 stores
- Full Linefullline.co.uk
- Full Linefullline.de
- Full Linefullline.fr
- HappyMeFamilyhappymefamily.com
- JH Postcardsjhpostcards.com
- Muundmuund.com
- ZOZOZONtoolparts24.com
- License Plate Frameadvance-tuning.com
- Masturbadores Hombrede.masturbadoreshombre.com
- Masturbadores Hombreit.masturbadoreshombre.com
- Masturbadores Hombremasturbadoreshombre.com
- Masturbadores Hombrero.masturbadoreshombre.com
- Rehvimusterrehvimuster.ee
- Fearless Playfearlessplay.shop
- Skymobile e-poodepood.skymobile.ee
- Treattreat-stores.com
- YOLO.EUyolo.eu
- Tapeet.eetapeet.ee
- Premiumkelladpremiumkellad.ee
- Premiumkelladpremiumkellad.lv
- Hellykhellyk.ee
- Cyber Techwearcyber-techwear.com
- rewearre-wr.com
- geckodecals.comgeckodecals.com
- Geekygeeky.ee
- OstuklikkB2B/B2Costuklikk.ee
- Brain Games OÜbrain-games.ee
- Zapistazapista.com
- Furnluxfurnlux.eu
- Ehestuehestu.ee
- Brothers Graphicsbrothers-graphics.com
- JLDjoylovedolls.com
- Nature's Balancenaturesbalance.co.uk
- Euroseceurosec.eu
- Euroseceurosec.lt
- Euroseceurosec.lv
- Insplayinsplay.lv
- Murellosmurellos.com
- Ratastega Raamatudratastegaraamatud.ee
- Happy little attichappylittleattic.com
- Fairy Kitten Mänguasjapoodfairykitten.ee
- Fairy Kitten Mänguasjapoodfairykitten.eu
- Villem.eevillem.ee
- Decordsdecords.com
- Silver Outletsilveroutlet.eu
- Housse de Francehoussedefrance.com
- Figurine Passionfigurine-passion.com
- hypebeastbalticshypebeastbaltics.com
- Discgolf.eediscgolf.ee
- BikeRing4ubikering4u.com
What the data shows about Estonia
Platform mix
- WooCommerce5,86858.2%
- Custom1,68916.7%
- Shopify1,21912.1%
- PrestaShop2952.9%
- OpenCart2772.7%
- Magento2112.1%
Measured across 10,089 stores.
Storefront languages
- Estonian (ET)7,34672.8%
- English (EN)2,27422.5%
- Russian (RU)1171.2%
- French (FR)830.8%
- German (DE)600.6%
Measured across 10,090 stores.
Reachability
- Publish a contact email85.7%
8,616 of 10,058 measured
- Have a social presence66.1%
6,648 of 10,058 measured
- Run a multilingual storefront28.2%
2,833 of 10,058 measured
Site performance
Median Lighthouse mobile scores across 8,363 tested stores.
Currencies charged
- EUR6,28893.9%
- USD3064.6%
- GBP651.0%
- SEK60.1%
Measured across 6,698 stores.
Most-used themes
- astra96812.5%
- hello-elementor3224.2%
- flatsome3094.0%
- woodmart2152.8%
- storefront1892.4%
- Divi1532.0%
Measured across 7,732 stores.
Largest catalogues in Estonia
| # | Store | Platform | Location | Products |
|---|---|---|---|---|
| 1 | Sparetospareto.com | Custom | — | 240,000 |
| 2 | Kavialkavial.ee | WooCommerce | — | 29,145 |
| 3 | Full Linefullline.co.uk | Shopify | Tallinn | 25,001 |
| 4 | Full Linefullline.de | Shopify | Tallinn | 25,001 |
| 5 | Full Linefullline.fr | Shopify | Tallinn | 25,001 |
| 6 | HappyMeFamilyhappymefamily.com | Shopify | Tallinn | 25,001 |
| 7 | JH Postcardsjhpostcards.com | Shopify | Saru | 25,001 |
| 8 | Muundmuund.com | Shopify | Tallinn | 25,001 |
| 9 | ZOZOZONtoolparts24.com | Shopify | Tallinn | 25,001 |
| 10 | License Plate Frameadvance-tuning.com | Shopify | Tallinn | 22,764 |
| 11 | Masturbadores Hombrede.masturbadoreshombre.com | Shopify | Tallinn | 22,466 |
| 12 | Masturbadores Hombreit.masturbadoreshombre.com | Shopify | Tallinn | 22,466 |
| 13 | Masturbadores Hombremasturbadoreshombre.com | Shopify | Tallinn | 22,466 |
| 14 | Masturbadores Hombrero.masturbadoreshombre.com | Shopify | Tallinn | 22,466 |
| 15 | Rehvimusterrehvimuster.ee | Shopify | Tallinn | 21,357 |
| 16 | Photolamusphotolamus.com | Custom | — | 21,312 |
| 17 | Fearless Playfearlessplay.shop | Shopify | Tallinn | 19,334 |
| 18 | Puigarpuigar.ee | WooCommerce | — | 18,780 |
| 19 | Skymobile e-poodepood.skymobile.ee | Shopify | Tallinn | 16,226 |
| 20 | Treattreat-stores.com | Shopify | Tallinn | 15,571 |
| 21 | YOLO.EUyolo.eu | Shopify | Tallinn | 15,477 |
| 22 | Tapeet.eetapeet.ee | Shopify | Tallinn | 12,997 |
| 23 | Premiumkelladpremiumkellad.ee | Shopify | Rapla | 12,585 |
| 24 | Premiumkelladpremiumkellad.lv | Shopify | Rapla | 12,585 |
| 25 | Hellykhellyk.ee | Shopify | Rakvere, Lääne-Virumaa | 11,891 |
| 26 | Cyber Techwearcyber-techwear.com | Shopify | Tallinn | 10,696 |
| 27 | IDA SISUSTUSPOOD & STUUDIO - Sisustustooted, lauad, toolid, valgustid, vaibadidastuudio.ee | WooCommerce | — | 9,332 |
| 28 | rewearre-wr.com | Shopify | Tallinn | 9,186 |
| 29 | geckodecals.comgeckodecals.com | Shopify | Tartu | 8,397 |
| 30 | Geekygeeky.ee | Shopify | Laagri | 8,094 |
| 31 | OstuklikkB2B/B2Costuklikk.ee | Shopify | Pärnu | 7,360 |
| 32 | Send Flowers To Estoniasendflowerstoestonia.com | Custom | — | 6,813 |
| 33 | Brain Games OÜbrain-games.ee | Shopify | Tallinn | 6,355 |
| 34 | Zapistazapista.com | Shopify | Tallinn | 6,257 |
| 35 | Raketibaasraketibaas.com | Wix | — | 6,003 |
| 36 | Furnluxfurnlux.eu | Shopify | — | 5,360 |
| 37 | Ehestuehestu.ee | Shopify | Tallinn | 5,090 |
| 38 | Arvutiromulaarvutiromula.ee | WooCommerce | — | 4,752 |
| 39 | Pro Optikaprooptika.ee | Custom | — | 4,450 |
| 40 | CS2, Dota 2 & Rust Skins Shopskinjuke.com | Custom | — | 4,337 |
| 41 | Brothers Graphicsbrothers-graphics.com | Shopify | Narva | 4,294 |
| 42 | Margipoodmargipood.ee | WooCommerce | — | 3,926 |
| 43 | Pandimaja Tallinnasbenefitlombard.eu | Custom | — | 3,848 |
| 44 | DMC.EEdmc.ee | WooCommerce | — | 3,796 |
| 45 | JLDjoylovedolls.com | Shopify | Tallinn | 3,624 |
| 46 | Nature's Balancenaturesbalance.co.uk | Shopify | Tallinn | 3,601 |
| 47 | Euroseceurosec.eu | Shopify | Rae parish | 3,108 |
| 48 | Euroseceurosec.lt | Shopify | Rae parish | 3,108 |
| 49 | Euroseceurosec.lv | Shopify | Rae parish | 3,108 |
| 50 | Insplayinsplay.lv | Shopify | Tallinn | 3,103 |
The 50 largest catalogues of 10,090 stores. Ordered by catalogue size. Not a popularity ranking — the dataset holds no traffic or revenue figure.
Browse other countries
Neighbouring markets, comparable markets, and the two largest overall.
Common questions about ecommerce in Estonia
How many ecommerce stores are there in Estonia?
10,090 live ecommerce stores in Estonia are tracked in the MyLeadFox dataset, making it the 53rd largest of 110 markets measured.
How many WooCommerce stores are there in Estonia?
5,868 WooCommerce stores in Estonia are tracked in the dataset.
How many Shopify stores are there in Estonia?
1,219 Shopify stores in Estonia are tracked in the dataset.
Which ecommerce platform is most used in Estonia?
WooCommerce, on 58.2% of stores whose platform could be identified, ahead of Shopify at 12.1%.
How many Estonia ecommerce stores publish a contact email?
85.7% of Estonia stores where the field was measured publish a contact email, against a 71.2% median across all countries measured.
How fast are ecommerce sites in Estonia?
The median mobile Lighthouse performance score for Estonia stores is 61, against a 59 median across the 110 countries with enough measured stores to score.
Filter stores in Estonia by 99 fields
Everything on this page is one saved filter in the app — plus email, phone, apps and plugins, themes and revenue signals.